Dave Portnoy’s Rescue Dog Goes Viral, Uses Platform To Raise Money For An Animal Rescue


Miss Peaches, a six-year-old American Pit Bull, steals the heart of not only Dave Portnoy, founder of the popular sports and pop culture blog Barstool Sports, but also social media users all over the world.

And now, both Miss Peaches and Dave Portnoy are using their platform to help raise money for the Atlanta-based animal rescue that saved Miss Peaches, which is Lifeline Animal Project.

Miss Peaches has her own merch page on the Barstool Store website. And her collection includes an “Adopt Don’t Shop” hoodie and t-shirt with her face and name embroidered on both.

Barstool Sports reveals in a post the 100% of their profit from Miss Peaches’ collection will directly go to Lifeline Animal Project.

Portnoy tells Fox News, “We’ve been selling t-shirts. We’ve raised, actually, now about $150,000 for the organization that saves dogs.”

Following Miss Peaches’ shot to stardom, Portnoy shares that Miss Peaches’ Instagram page, which now has over 300,000 followers, is the fastest-growing Barstool social media account.

Portnoy tells Fox News, “We’ve been around for 20 years. Nobody has grown as fast [online] as Miss Peaches. She doesn’t even know she’s a superstar. She’s just the same old Miss Peaches.”

Her Instagram bio reads, “I went from the outhouse to the penthouse. Now I’m learning how to enjoy the finer things in life.”

The account documents Miss Peaches and Portnoy’s life together, starting from their first meeting on Valentine’s Day.

Lifeline Animal Project shares that Miss Peaches was originally named Dubai and she was one of the 27 dogs they rescued from a breeding case.

They said, “She came in from a neglect situation where we noticed she had patches of hair that were missing, itchy skin, and obvious signs of having multiple litters of puppies.”

Fortunately, a foster for Lifeline Animal Project stepped up and took care of the sweet pooch. And in less than three weeks, Miss Peaches showed signs of healing.

Now, ready to open a new chapter in her life, Lifeline Animal Project and Jet Wag Animal Rescue connected Miss Peaches’ foster family with Portnoy.

And on Valentine’s Day, Portnoy flew to Atlanta, and both him and Miss Peaches found their Valentine in each other.

With the adoption of Miss Peaches and the fundraiser for Lifeline Animal Project, Portnoy reiterates the important message to “Adopt. Don’t Shop” for those looking for a fur-ever companion.

“I’m a firm believer there’s no such thing as bad dogs, only bad owners,” he said. 

Portnoy adds, “I love all dogs. With so many dogs, wonderful dogs like Miss Peaches are out there and need loving homes.”

If you’re looking to adopt a dog from Lifeline Animal Project, Miss Peaches’ foster sibling, Chestnut, is still up for adoption. You can check him and Lifeline’s other adoptable pets here.

And you can also support Barstool Sports fundraiser for the animal rescue by purchasing a Miss Peaches t-shirt or hoodie here.



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